Jack Daniel Distillery

The Price of Exemption: $25M+
The 2018 whiskey-barrel exemption started with a Moore County audit and ended with Nashville taking a multimillion-dollar tax base off the local rolls.
Jack Daniel’s Shadow Life
A St. Louis warehouse became part of the infamous Prohibition-era whiskey milking case and Lem Motlow’s 1924 murder trial.
Jack rolls out $600 McLaren-inspired whiskey
Jack Daniel’s has released Halo MK1 – the most premium global release in the Lynchburg distillery’s history.
Brown-Forman: No merger with Pernod Ricard
Jack Daniel’s parent company said it could not reach terms with the French heavyweight.
Jack Daniel’s Salutes Those Who Serve
Firefighters and first responders can receive tour and restaurant discounts as Jack Daniel’s honors its historic Fire Brigade.
Jack Daniel’s releases limited barrel-proof rye
Small Batch Rye release with five high-proof batches available only at the White Rabbit Bottle Shop in Lynchburg.
If Brown-Forman is in play …
History says the bottle usually stays the same. The harder question for Lynchburg: What changes around it?
Pernod finds some lift as deal picture tightens
Pernod Ricard still cut its full-year outlook as Brown-Forman talks continue and Sazerac enters the picture.
Report: Sazerac offers $15B for Brown-Forman
Sazerac’s reported bid for Brown-Forman adds a new twist to the future of Jack Daniel’s parent company.
Report: Sazerac eyes Brown-Forman
Interest adds another layer to talks surrounding parent company of Jack Daniel’s, highlights Sazerac’s Tennessee whiskey push.
Jack and Coke launch zero-sugar variety pack
New zero-sugar Jack Daniel’s and Coca-Cola variety six-pack adds cherry and vanilla flavors to the ready-to-drink line.
The Slop Stops Here
Beginning April 1, Moore County farmers face the realities of life after the Jack Daniel’s Cow Feeder Program.
Brown-Forman merger talks say what?
A Brown-Forman-Pernod Ricard deal would reshape the global spirits market in terms of distribution, retail leverage, and competition.











