Jack and Coke launch zero-sugar variety pack

12:31 p.m. April 7, 2026

DUANE CROSS
MCO Publisher•Editor

Jack Daniel’s and Coca-Cola on Tuesday launched their first zero-sugar variety pack of ready-to-drink cocktails, adding cherry and vanilla options to the Lynchburg distillery’s canned Jack & Coke line.

The new pack includes six 12-ounce cans – two each of the zero-sugar original, cherry, and vanilla versions. Each drink is made with Jack Daniel’s Tennessee Whiskey, contains 5% alcohol by volume, and has 100 calories.

The company said the six-pack is now available nationwide at a suggested retail price of $16.99. It is also the first time the cherry and vanilla versions have been offered as zero-sugar options in the flavors-pack format.

Mary Beth O’Mara, Jack Daniel’s RTD brand director, said the new pack follows a strong response to the brand’s earlier flavors release and gives drinkers a lower-calorie option.

For Lynchburg, it is another sign that Jack Daniel’s is still finding new ways to sell its hometown brand nationwide – this time through a lighter version of one of its best-known drinks.